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JOICO
COLLECTION
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| Joico
International offers over fifty products -- including The Joico
Collection,
The K-Pak Collection, con_text, I-C-E HAIR, Vero, and Triactive Systems
-- that reconstruct, revitalize, color and beautify hair. With Joico,
there
is something for everyone. |
| In
the early 1970's, Joico founder Steve Stefano was a licensed
cosmetologist
and owner of a chain of successful salons in Southern California. He
was
also on a quest for the perfect hair care product: one that could
strengthen
and beautify. But he could not find a formula on the market that met
his
expectations. Out of this effort, Joico International was born in 1975
and an exciting discovery was made. Working together, Joico scientists
and salon professionals found that keratin protein, the substance that
makes up hair's natural fabric, could be used in hair care products,
with
amazing results. The team refined and developed the material into
Triamine
Complex. This ingredient became the foundation of all Joico's products
and the company became known as the health hair company. |
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Joico Platinum
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con_text
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| The
Platinum Collection gives you classic shampoos, conditioners and
styling
and finishing products for fashion-forward styles. Products for normal
or oily hair, volume or color care, moisturizing or other special
treatments
The Platinum Collection has it all. |
Define
yourself and the many roles you play in life with con_text products,
designed
to create an infinite variety of textures, styles and moods. All
con_text
products protect hair against thermal styling and pollutants.
con_text
= texture + healthy hair. |
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K-Pak Collection
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| Based
on the incredible results provided by Joico's K-Pak
Deep
Penetrating
Reconstructor, stylists began asking for more reconstruction products.
In response, Joico introduced the K-Pak Collection,
an entire
line
of great reconstructing products, including a shampoo, leave-in
protectant,
conditioner, protective serum, and the original K-Pak Deep Penetrating
Reconstructor.
The K-Pak
Collection has the ultimate products to strengthen, reconstruct and
style
hair. Through an exclusive blend of amino acids that are the building
blocks
of proteins in hair, K-Pak products leave hair looking and feeling the
best it can be. Click on the product image for more info. |
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I-C-E
HAIR
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I-C-E
offers a full line of hair care products designed to help create
today’s
latest trends and outrageous hairstyles. Bring your self-expression to
the extreme. Create an identity through hair. Be real! |
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Silk Result
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Silk
Result was developed to make soft, silky hair a possibility for every
hair
type.
The
great synergistic silk system is formulated with 3 active components to
deliver superior results.
Get
touchable softness without weight or build-up.
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Color Endurance
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Protect
the vibrancy and longevity of your color with gentle, yet powerful,
formulations
that lock in pigment and lock out damage.
Reveal
and celebrate strong, healthy, brilliant color.
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| Joico
Product Line |
| Joico
Daily Care |
| Joico
K-Pak |
| Joico
Ice Hair |
| Joico
Silk Results |
| Joico
Color Endurance |
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